Jonas, Martin, Magne and Apparatjik all posted something to promote the song on their Instagram accounts, here is what Magne wrote:
"these times of great woe, worry and sorrow also serve as an important reminder that caring for each other is not just a nice idea, it is an absolute necessity.
look how small this little virus has made the world! ’everyone for themselves’ will not work.
worrying about what is happening on the other side of the world from you is a good thing. coming together is a great and powerful thing. every challenge offers opportunity.
i think the best thing we artists can do in the short term, is to try and fill the world with beauty. maybe later we should all just help pick potatoes, but for now please accept this offering as a small sign that we care."
I can't believe I didn't remember that on February 1st, Apparatjik teased something coming on March 20th, it fell completely off my radar. Time was when me and my fellow Apparatjik fans were talking on the forums and social media every single day about the band and their music, working through the interesting experimental mazes on their web site, dissecting lyrics and basically living and breathing strange. I think in light of what's happening in the world, this is understandable, though.
It has been a while since I promised more frequent updates here (was that December, or was that years ago now?!?), and I haven't forgotten. Even with social distancing and staying home due to the virus, I am still working two jobs and I have even more to do at home in terms of helping my son adjust to online college courses, and since I can't visit my mom (who is still recovering from two knee surgeries last year), I spend a lot of time on the phone with her and other relatives. All of those things are good - things could be much worse, and they are much worse for others who have lost their jobs or are struggling with health or other challenges - but I have even less free time than I had before social distancing began. Still I have several blogs hanging around in the back of my brain that I hope to write sometime soon :-)
I hope you are all doing well, wherever you are. We're in this together, and we'll get through it.